Hi, I’m Gracyn!
I approach Marketing and Advertising with confidence, curiosity, and purpose—using strategy, creativity, and continuous learning to create an impact that drives results.
Mock Ups, Examples, and Experience
Sports Marketing
Applying business and marketing principles to the sports industry covering how to market teams, events, fans, and athletes. Discussing the importance of building a strong sponsorship marketing proposal, leveraging media, as well as generating revenue through strong KPI tracking. Focused on ethical decision making and leadership skills.
Digital Marketing
Created and developed an extensive website, social media calendar, audience personas, and content marketing strategies.
Expanded experience and knowledge on Search Engine Optimization (SEO)/Keyword Volume as well as the use of AI in social media content creation
Social Media
Focused on the importance of digital communications through the use of content creation, marketing strategies, branding, engagement, and ethical digital practices
Developed sandbox accounts, vision boards, photo/video/text based content, social media campaigns, and influencer content
Promotion and Advertising
Developing ethical marketing campaigns by setting objectives, analyzing consumer behavior, and the use of digital tools. Through the use of a case study, I was able to apply planning and media strategies, then to analyze the performance of the case study, for the real world marketing success.
Marketing Research and Reporting
A strategical and statistical method of designing, gathering, analyzing, and reporting information to resolve marking issues
Experienced the “why” behind what drives consumers to make a purchase the the final motivating factor measured by Numerical Likert Scales, 7 pt. Semantic Scales, Surveys, and Numeric Response